2021 - Electoral Victory

La Crosse elects pro-conservation mayor Mitch Reynolds and pro-conservation council members

Wisconsin Conservation Voters-endorsed candidate Mitch Reynolds wins a close race to become La Crosse's mayor. Mitch Reynolds will be a pro-conservation and pro-democracy mayor, and that's important because he inherits an environmental crisis by taking over the city’s management of the PFAS contamination on French Island. He is joined in victory by pro-conservation city council members Mackenzie Mindel, Rebecca Schwarz, and Mark Neumann.

Four out of the five Wisconsin Conservation Voters-endorsed races in La Crosse won their elections. Conservation Voters deployed digital ads and mailers to help deliver these victories. Last year, La Crosse made a commitment to clean energy, and now with a pro-conservation mayor and city council they will be able to move on implementation.